Keeping in scenario growing Chinese economy, more than 1.1 million vehicles have been reported to be sold in year 2015 in China pacific; a 3% bullish from year 2014 – as what Ford Motor Co. reports. On a similar note, company’s passenger car joint venture, Changan Ford Automobile also set a – yearly and December sales records. Last year it reports to have sold off approx. 836,425 vehicles – a 7% bullish estimate than year 2014. Furthermore, approx. 96,960 vehicles in December – i.e. 49% from year 2014 estimate.
Ford says its Jiangling Motors, a commercial vehicle investment firm in China, reported a 6% drop in yearly sales estimates. In December, the figures were off 12%. The company said the launch of its Lincoln luxury-car brand in China got off to a good start in year 2015. Not to mention, Auto manufacturer is looking further for an increase in vehicle sales growth worth 5%-6% in this year, that’d surely be enough for an add-on of 1.3 million units in addition sales.
“Optimism for sales activity in the Chinese market has increased dramatically since the government announced measures to reduce the vehicle purchase tax. However, continued stock market volatility may intimidate some buyers.” – IHS Automotive, in a market forecast
No wonder, the automaker has been putting in a lot of efforts to compete on the global market by widening up its business in China pacific – already occupied by General Motors and a host of Asian and European brands. Ford will continue to grow its footprint in China, particularly for a Lincoln premium brand scrambling to catch up to GM’s Cadillac, Daimler AG’s Mercedes-Benz, BMW AG and others.
